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An Overview

New Zealand's Challenges and Opportunities

We have a long history of using our natural resources to earn our way in the world. The pastoral and food industries are at the core of the New Zealand economy. In 2006 they generated 57 percent of our export earnings from merchandise trade and, directly or indirectly, employed one in five members of the working population.

The success of New Zealand's pastoral sector is based on decades of experience, investment and innovation around on-farm productivity and the ability to produce highly differentiated food ingredients and branded consumer products. New Zealand leads the world in farm management, production of a safe and plentiful milk and meat supply based on pastoral systems, forage species and bovine genetics, along with horticultural produce and seafood.

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